We are a Singapore-born brand and distribution company that represents and builds appliance lines for modern Asian homes.
We are a Singapore-born brand and distribution company that represents and builds appliances for modern Asian homes.
Establishment
Incorporated in 2023, we pair local consumer insight with direct access to manufacturing.
Partner
We partner directly with Suzhou E-Rising Electrical Technology Co., a leading vacuum manufacturer, giving us deep product capability and reliable scale.
Location
Singapore HQ with regional operations across Southeast Asia.
Our House Brands
NNIO leads with design and small-space innovation. Morgan delivers breadth and value. Together, we cover premium-value to mass-value.
NNIO leads with design and small-space innovation. Morgan delivers breadth and value. Together, we cover premium-value to mass-value.
NNIO
Born in Singapore (2024) · Built for small spaces, quiet by default, premium tech at honest prices.
Morgan
Trusted, value-driven home appliances for everyday homes since 2006.
Our Distribution Footprint
What this means for our partners
Faster sell-through, less guesswork.
Our wide distribution coverage means predictable launches and repeatable demand.
Clean Ops &
Localisation.
Regional logistics and after-sales built in. Compliance, voltage/plugs, languages, and care content tuned for each market.
Hands-on
category building.
We bring creatives, PDP optimisation, planograms and training so floor staff and CS teams can sell with confidence.
OUR Vision & Mission
Vision
Together, we create a better tomorrow.
Mission
To deliver high-quality appliances to everyone.
Show Empathy
Always be attentive and show care towards people around us.